STRUGGLING WITH YOUR CONTENT?

Craft a Plan That Works

Creating impactful content is harder than it looks, especially in the B2B and manufacturing space.

  • Unclear Strategy
    You're posting content without knowing if it aligns with your business goals.
  • Lack of Resources
    Your small marketing team has to juggle multiple priorities.
  • Ineffective Messaging
    You're struggling to translate complex processes into compelling stories.
  • Inconsistent Execution
    Gaps in publishing schedules leave audiences disengaged.

Your company’s expertise is unmatched—but is your content telling the same story?

Today’s B2B buyers demand more than technical specs or feature lists.

They're searching for:
  • Solutions
  • Insights
  • Proof that your brand understands their unique needs.
But sometimes it feels like too much to manage with the time, resources, and budget you have.
You've probably...
  • Tried insourcing and doing it all yourself
  • Tried to hire specialists with wild claims of guaranteed results
  • Even considered using Fiverr or Upwork to provide assistance where you need it
But these approaches don't work. You're left without clear objectives and sustainable results.
You need strategic content planning that is:
  • Low cost
  • Low risk
  • Based on experience and proven results

Our team has helped companies and professionals like you develop thousands of these plans. With hundreds of iterations, lessons learned, and successes achieved, we have the experience to know the best way to move forward.

How do we do it?

Content Roadmap

Tested in the real world with hundreds of companies,
our roadmap plans have impacted hundreds of millions of dollars of growth for our clients.

This is just a Placeholder headline

Tested in the real world with hundreds of companies

This is just a Placeholder

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Our Roadmap plans have impacted millions of dollars of growth for our clients.

Step 1

Roadmap Overview

The 30,000 ft. view of our Roadmap process and how it will be valuable to your company.

Step 2

Discovery Process

Our team will help you:

  1. Identify your current situation
  2. Identify your goals
  3. Recognize what's keeping you from achieving your goals
  4. Address gaps

Step 3

Roadmap Plan Development

We'll develop a plan that will actually work based on:

  1. Industry standards
  2. Best practices
  3. Our expertise
  4. The expertise we leverage through podcast interviews, voice of customer research, and conversations with industry professionals

Save time by leaning on our experience.
Don't waste time spending months figuring out what works — instead, spend your time and energy on optimizing a Roadmap tried and tested with hundreds of B2B and manufacturing companies.

Step 4

Roadmap Delivered

Outcome 1:

A strategic plan aligned with your goals

Outcome 2:

A tactical plan aligned with your budget and resources

Outcome 3:

A calendar detailing the steps to take to achieve your goals

We've got you covered.

Bonus #1

Preparation to sell the Roadmap to your team.

We'll help you develop a presentation so you're ready to move this project forward and achieve buy-in from your company.

Bonus #2

We will present the plan with you to your team.

Bonus #3

Set up for success

We've compiled a list of the C-suite's frequently asked questions about marketing plans so you're ready with the right answers.

A final note

If you're still reading, it's because you're looking for help.

This offer is for you if you're an owner, founder, or c-suite executive who needs help with your company's content marketing.

This offer is for you if you are a marketing manager or team member in need of help and expertise to handle all of the tasks you're asked to manage in marketing.

This offer is for you if you want to learn from a team who has done this hundreds of times and can bring a wealth of knowledge to your situation.

I've spent the last 20 years mastering B2B and manufacturing marketing. First as a marketing manager, then as a marketing executive, and now as a founder of a marketing agency.

I look forward to helping you with your next steps.

Bill Woods

Co-Founder and CMO
50 Marketing

Frequently Asked Questions

Our roadmaps are normally priced at $5,000. However, we will offer one roadmap of your choice for $1,500.

Why? We want to look at your most important, highest priority problem. If that's branding, we'll evaluate it and develop a roadmap for success together. Think of it as a test drive!

Warning: Over 75% of our Roadmap clients sign ongoing retainers with 50 Marketing to help them execute and optimize their marketing programs.

About 10% don't move forward (sometimes we just aren't a good fit to work well together).

15% hire us for strategic oversight, to have another set of eyes on their program, to assist their internal teams with planning.

National and International Clients
We work with clients across the U.S. and worldwide.
Certified Agency
We're certified in HubSpot, Google Ads, and more.

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