Struggling to recruit and retain the right candidates?

Recruitment Marketing

Solving the workforce challenges faced by manufacturing and B2B companies

Informed by strategic planning developed with hundreds of manufacturing and B2B clients.

The challenges you face

Attraction
You don’t know how to reach the core audience you need for recruitment.
Qualification
Too few candidates for the job means you will hire people who don’t have the skill set you need and don’t buy into your culture.
Onboarding
Friction in onboarding with technical skills but often, the lack of cultural fit or buy-in to your mission, vision, and values.
Scaling
This adds up to an employee who doesn’t launch and can’t be optimized as a fit to help you succeed.

Why Recruitment Marketing?

At 50 Marketing, we understand the website challenges you're facing: outdated design, poor user experience, SEO that doesn't deliver results, and more.

Your website has the potential to be a powerful marketing tool - every interaction counts toward building trust and credibility.

For over two decades, our team of technical and creative experts has been solving these problems for businesses like yours. We craft modern, intuitive designs that appeal to your target audience with messaging that addresses their needs, while ensuring performance isn't sacrificed.

Marketing strategy is the key to your success

Stop wasting resources on marketing that doesn’t work.

Without a plan

  • Uncertainty
  • Stops and starts
  • Lack of clarity

With a plan

  • Confidence in your plan
  • On-time and consistent productivity
  • Clarity to achieve goals and deliver results

FOCUS ON WHAT MOVES THE NEEDLE.

Your Strategic
Marketing Plan

Developing a strategic plan is difficult—we each only know what we know. It's time to leverage the professional experience of thousands of strategic marketing consultations.

With 50 Marketing's strategic planning, you will:
  • Gain clarity on your goals and tactical plans
  • Develop measurable and clear communication for management
  • Move forward with confidence

Latest on the Podcast

Episode 73

Carlos Hidalgo
What Every B2B Leader Should Know About Fractional CMOs

Fractional CMO Carlos Hidalgo on the difference between strategic leadership and tactical execution, and why so many B2B companies waste money on marketing that doesn’t connect with customers.

Episode 72

Megan Casey Glover
The Hidden Sacrifices of Startup Success

Startup to SaaS leader: Government sales cycles, private equity strategies, and Megan’s founder journey.

Episode 71

Sam Dunning

SEO in the Age of AI: Practical Strategies for B2B Companies

Sam Dunning shares practical strategies for manufacturers on content, pricing transparency, and inbound growth.

Episode 70

Heather Barnett

Humor in B2B Copywriting

Freelance copywriter Heather Barnett shares insights on why manufacturers must embrace personality to stand out.

Episode 69

Bill Woods

The Challenger Brand Mindset

B2B & manufacturing companies can outperform larger competitors through speed, niche focus, and smart partnerships.

Episode 68

Bill Woods

The Manufacturing CEO’s Guide to Competitive Marketing Strategy

Outflank bigger competitors with a competitive marketing strategy.

Episode 67

Bill Woods

How B2B Marketing De-Risks M&A Transactions

Explore how marketing strategy influences EBITDA, deal structure, and exit multiples in B2B M&A.

Hear what our clients are saying.

Want to see what 50 Marketing
can do for you?

50 Marketing works with you to identify the wasted time, effort, and money in your marketing efforts. Then, we’ll help you plan, build, and execute new marketing strategies to maximize your investment and return.

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