SHARE THE STORY ONLY YOU CAN TELL.

Be Our Next Guest

Join our podcast and share the real stories — the challenges, the breakthroughs, and the marketing moves that mattered.

Promote your company and brand.

Why join Missing Half for an interview?

Calling All Founders, Owners, and CEOs

If you’ve built a business from the ground up, transformed a company, or led innovation in your industry, your journey is exactly what our listeners want to hear.

At The Missing Half Podcast, we bring bold leadership stories to the forefront. This is your opportunity to reflect, connect, and inspire.

Why Join Us?

1. Share Your Legacy in the Making

  • You’ve made strategic decisions, navigated uncertainty, and scaled what others only dreamed of. Our podcast helps you tell that story—not just what you do, but how and why.

2. Expand Your Brand’s Authority

  • Speaking on our show positions you as a thought leader. You’ll reach an audience of entrepreneurs, marketers, and decision-makers who respect real-world wisdom.

3. Create Valuable Content From Your Interview

  • After the episode airs, we’ll send you interview footage and video clips you can share across LinkedIn, your website, and email marketing.

4. Enjoy a Professional, Hassle-Free Experience

  • We do the heavy lifting. You just show up and talk. Our team will guide you through prep, recording, and post-production.

Executives on the Show

See the guests who have joined us in the past

Episode 62

Dave Kohl

What PE Firms Miss After the Deal

Entrepreneurs on how marketing, strong culture, and financial discipline drive value in B2B M&A.

Episode 15

John McConnell
Bull Barn Fence Factory’s Pivot from D2C to B2B

This week, Bill interviews John McConnell, founder and owner of Bull Barn Fence Factory in Blairsville, Pennsylvania.

Episode 53

Dan Ellsworth

Marketing’s Role in Increasing Valuation Before a Business Sale

How marketing affects multiples in mergers and acquisitions.

Episode 01

Dennis Thomas

Industrial Marketing, Simplified

Brechbuhler Scales President Dennis Thomas joins Bill to discuss the American Grit culture campaign, telling the company story through historical highlights, and running a growing family business.

Episode 22

Pete Huggins
Innovating for the Future: 100 Years in Manufacturing

How Faxon balances OEM, D2C, and dealer strategy while building a consistent brand and customer-focused culture.

Real Talk: Guest Testimonials

Guests and Topics

Executives

Owners, founders, and c-suite join us to discuss the general challenges and opportunities facing the industry, their company, and the broader economy. They share insights of successes and failures in marketing - what's missing, and what's working.

Marketing Professionals

Marketing executives and managers join us to discuss the day-to-day of their work: challenges they're facing, what they discovered was missing in their marketing program, and surprises they've come across along the way. We "nerd out" on all things strategy and execution.

Experts

Subject matter experts take us on a deep dive into their area of expertise, including challenges, surprises, and tips and tricks. They share frameworks for getting started and what they wish they had known years ago that produces daily results now.

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