HELPING DEFENSE MANUFACTURERS WITH STRATEGY, BUDGETING, AND IMPLEMENTATION.

Defense Manufacturing

STRUGGLING WITH MARKETING?

 Get support from a team built to deliver for companies like you.

  • Manufacturers
  • B2B Companies
  • Wholesale/Distribution
  • Agriculture

Your problems, solved.

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Strategy

  • It’s tough to align marketing with sales when there’s no clear plan.
  • Learn More
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Branding

  • Standing out is hard when your brand doesn’t truly reflect your value.
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Websites

  • An outdated website loses leads and doesn’t showcase your capabilities.
  • Learn More
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Video

  • Creating professional video content feels overwhelming and out of reach.
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Content

  • Consistently producing high-quality content takes more time and resources than you have.
  • Learn More
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Social Media

  • Social media doesn't work when you can't manage it consistently.
  • Learn More

WE KNOW MANUFACTURING.

Relationships and reputation are everything. You’re bidding on large contracts, working with strict compliance requirements, and building mission-critical components.

Your marketing must reflect technical credibility, security clearance, and a deep understanding of procurement processes within the DoD and defense primes.

We help defense manufacturers build visibility and trust—while positioning their capabilities to meet the unique demands of the industry.

Hear what our clients are saying.

FAQ

That’s exactly where our expertise begins. We specialize in marketing solutions for companies working under NDAs, ITAR, or other disclosure restrictions. Instead of relying on public case studies or visuals, we help you build trust through anonymized proof, reputation-driven messaging, and authority-focused content, all without exposing sensitive material.

Because the buying landscape is changing, even in government and defense. Prime contractors, procurement officers, and R&D partners search online, scan LinkedIn, and vet capabilities digitally before ever reaching out. A specialized agency like 50 Marketing ensures your brand is visible, credible, and differentiated where it matters most.

Trade shows are valuable, but they’re just one part of a broader strategy. If your digital presence isn’t aligned with your in-person reputation, you’re missing opportunities. We help bridge that gap with messaging, content, and targeted campaigns that support your business development and engineering teams before and after events.

We’re not a generic B2B shop—we’ve worked with defense, aerospace, and deep-tech manufacturers who face the exact marketing constraints you do. Our team understands how to balance compliance with compelling positioning, and how to extract value from subject-matter expertise without exposing IP.

Absolutely. That’s a core challenge we solve. We build credibility through strategic language, technical positioning, and anonymized success narratives. If needed, we can create gated resources or use proxy storytelling to signal value without disclosing specifics.

Yes, your website can be both secure and strategic. We build and optimize websites for defense manufacturers with tailored messaging, clean UX, and search-friendly content that respects all compliance guidelines. It's not just a website, it’s a silent asset in your business development efforts.

That’s where our analytics and reporting come in. We track meaningful indicators like decision-maker engagement, website traffic from federal domains, RFP-originated leads, and conversion paths from targeted campaigns. You’ll always know what’s moving the needle, and where we can push harder.

Minimal time, maximum impact. We handle the heavy lifting. When we do need technical input, we guide your team with short, structured interviews and translate their insights into high-performing content.

Start with a short discovery call. We’ll assess your current marketing visibility, clarify your growth goals, and identify low-risk, high-impact opportunities. From there, we tailor a solution that fits your bandwidth, budget, and buyer landscape.
Ready to become more visible in a hard-to-reach market?

At 50 Marketing, we help defense manufacturers get the attention they deserve without compromising confidentiality.

How we work with you

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You do it

Strategy and Plan
  • We help you develop a strategic plan that your team will implement.
50 Marketing Round Table Discussion

Do it with you

Team Extension
  • We'll take a collaborative approach, providing guidance and expertise paired with your active participation.
  • Your team will have a hands-on role with implementation.

Do it for you

Marketing Management
  • We'll go through our strategy and planning process with your goals in mind.
  • Our team will execute the plans with your final approval.

Latest on the Podcast

Episode 68

Bill Woods

The Manufacturing CEO’s Guide to Competitive Marketing Strategy

Outflank bigger competitors with a competitive marketing strategy.

Episode 67

Bill Woods

How B2B Marketing De-Risks M&A Transactions

Explore how marketing strategy influences EBITDA, deal structure, and exit multiples in B2B M&A.

Episode 66

Steve Kohnke

How to Build a Sellable B2B Business That Doesn’t Rely on You
Expert strategies on exit planning, marketing's impact on multiples, and building an owner-independent B2B business.

Episode 65

Ron Evans
Trade Marketing for Manufacturers

Expert insights on entering the U.S. market, channel management, brand identity, and innovation.

Episode 64

Chris Atwell

Modernizing Manufacturers' Sales Reps

CRM adoption, social selling, sales leadership, and B2B marketing strategy.

Episode 63

Julian Schaaf

Industrial Marketing, Simplified

Learn how hybrid teams drive B2B success without traditional agency bloat.

Episode 62

Dave Kohl

What PE Firms Miss After the Deal

Entrepreneurs on how marketing, strong culture, and financial discipline drive value in B2B M&A.

Episode 49
5 Industries, 1 Marketer:
How This Young B2B Director Transformed Her Approach
Episode 48
Fix Your B2B Lead Gen Strategy
Episode 47
Secrets to a Stress-Free Business Transition
Episode 46
Diagnosing B2B Marketing: Why Research Matters
Episode 45
How Manufacturers Can Solve Workforce Challenges & Empowering the Next Generation

Resources

Want to see what 50 Marketing
can do for you?

50 Marketing works with you to identify the wasted time, effort, and money in your marketing efforts. Then, we’ll help you plan, build, and execute new marketing strategies to maximize your investment and return.

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